What's the Buzz Tell Me What's a Happening?
One of the features of Yahoo! that I find interesting is their Yahoo! Buzz Index, that's the list of recent top searches on Yahoo!'s search engine. I have a link to it over on the right, but for ease of discussion I am pasting in today's results. But you should look at the Yahoo! pages themselves because for brevity I am leaving a number of interesting features out of this discussion, like their daily article that explains some of the reasons behind the new movers.
These results are a kind of litmus test for what the American English speaking Internet user is interested today, weighted by intensity of internet searching activity. By looking at the top searches, we find out what is "hot" that is, what are people with internet access are interested in on an ongoing basis, and how that changes over time.
We have to be careful of course, in putting too much faith in our understanding of these results. They are not the result of a randomly selected survey. The are a compination of impulsive youth and commercial ventures, of young teens and older workers. There is a vast audience out there searching away and a massive market to understand, yet the market shifts daily, and yet the shifting trends in the market are opportunities for sales when those interests can be found and identified using web tools that can help predict what will be hot tomorrow. Perhaps even, with these tools, you will not have to find the market, the market may come to you, if your market plan is facile and adaptable enough.
As an example, here are the results of the top searches for Yahoo! this morning. We see the top 20 of 50 searched items from the day before. In a way, what we have presented here is a just in time market of potential product bases formed from the search items. Either we invest in already manufactured items and resell them, or develop a new licensed product. All we need is then is to find the customer, except that since they did the search once, with luck, they can find us tomorrow. Hopefully our web site design is such that we will go to the top or near the top of the list then.
Interesting stuff, eh? Will my blog wind up with many more hits in the next few days, just because I did this article which listed all these popular searches? If you check some of my charts in today's other post http://thepeterfiles.blogspot.com/2005/03/peter-files-announces-two-upgrades.html
you should see monthly charts that should update themselves with the answers. If I can get the charts working properly again. They were working properly and then stopped. Will try again after I finish cleaning up this one.
Here are the the top sellers from yesterday, the Leaders, who had the highest percentage of searches on the Yahoo! search engine, and the Movers, those who had the highest percentage increase in shares of searches from the day before. Both columns include hyperlinks that you can click on to run the actual searches those people made, updated of course by any new additions to the Internet since yesterday.
A time saver, not only do you know what was hot yesterday, you don't even have to type in the name of the search yourself, just click! Here are yesterdays Leaders and Movers. This list may or may not update itself tomorrow. If it disappears click on the title of the post to see the list for the current day.
| Leaders | Movers | |||||||||||
| 1 |  | 9 | 50 Cent (32) | +171 | 286 | 1 | How We Do | 2619.22% | ||||
| 2 |  | 1 | Howard Stern (6) | -10 | 223 | 2 | Institute For Highway Safety | 2393.02% | ||||
| 3 | - | 3 | Jennifer Lopez (112) | -2 | 184 | 3 | Contender | 1333.73% | ||||
| 4 | | 5 | Lindsay Lohan (112) | +20 | 159 | 4 | Rich Girl | 1247.72% | ||||
| 5 | | 31 | Eminem (112) | +108 | 157 | 5 | Candy Shop | 1174.31% | ||||
| 6 | | 4 | Britney Spears (933) | -2 | 150 | 6 | Hate It Or Love It | 1134.10% | ||||
| 7 | | 8 | Internal Revenue Service (53) | +32 | 150 | 7 | Going Crazy | 1078.85% | ||||
| 8 | | 15 | Usher (112) | +68 | 148 | 8 | Mr Brightside | 1068.09% | ||||
| 9 | | 33 | Green Day (112) | +78 | 125 | 9 | Switch | 1004.62% | ||||
| 10 | | 40 | The Game (37) | +64 | 108 | 10 | 1985 | 961.25% | ||||
| 11 | | 32 | American Idol (33) | +59 | 106 | 11 | Let Me Love You | 954.61% | ||||
| 12 | | 2 | Paris Hilton (112) | -83 | 104 | 12 | Still Tippin | 948.66% | ||||
| 13 | | - | Candy Shop (1) | +91 | 99 | 13 | Like Toy Soldiers | 936.53% | ||||
| 14 | | 71 | Nelly (112) | +61 | 90 | 14 | Friends and Lovers | 931.97% | ||||
| 15 | | - | Mario (1) | +64 | 86 | 15 | Beautiful Soul | 860.14% | ||||
| 16 | | 10 | Eva Mendes (5) | -18 | 83 | 16 | Drop It Like Its Hot | 837.26% | ||||
| 17 | | 24 | Kelly Clarkson (5) | +24 | 82 | 17 | Mockingbird | 836.81% | ||||
| 18 | | 12 | Jennifer Aniston (6) | -13 | 79 | 18 | 1,2 Step | 816.30% | ||||
| 19 | | 38 | Ciara (112) | +33 | 77 | 19 | Obsession | 752.37% | ||||
| 20 | | - | Contender (1) | +70 | 76 | 20 | Girlfight | 731.44% | ||||
|
| |||||||||||
| How the Buzz Index Works | |
|
In addition to what I have show here, if you click some links on the side of the Yahoo! Internet Buzz opening page you can get some interesting detail by search category as you can see below. For example, these charts show the top movers, and if you click on the View Complete Chart Link you see the Leaders too. Again, this list may stay the same day by day, may update, or may become garbage by tomorrow. If the latter, find it by clicking on the top link and then clicking on the Overall Link on the left side of the page.
| Wednesday March 9, 2005 | |
| Today's Top Movers |
| More Buzz |
| • | Decliners |
| • | Overall |
| • | TV |
| - Networks | |
| • | Music |
| • | Sports |
| - MLB | NBA | NHL | |
| • | Movies |
| • | Actors |
| • | Video Games |
| • | Buzz for Kids |
| International Buzz |
| • | United Kingdom |
| Links | ||||||||
| ||||||||
| 1. | American Idol | 3. | Jessica Simpson | 5. | Harry Potter | 7. | Usher | 9. | NBA |
| 2. | Paris Hilton | 4. | Britney Spears | 6. | WWE | 8. | NASCAR | 10. | NFL |
Well, this list says a lot right here. I guess it could be worse. Janet Jackson's wardrobe malfunction could have made the list. Lots of other shady things could have too. For the few that don't know, WWE refers to professional wrestling. I guess it is refreshing that Harry Potter made the list too.
I know, some of you out there, especially competing book publishers are ready to scream. As for myself, can't wait for the next book to come out. Thanks, J.K. Rowling wherever you are right now. I suppose I could do a search and check but the "L" factor (laziness) gets in my way, especially when I have just realized that I have to fix the charts in my "Upgrades" post. Hope you are already starting to think ahead towards your next series. How about a detective series that can be done as stage plays? See my first post for my vested interest in that.
Top Movies Searches
| 1. | Harry Potter | |
| 2. | Star Wars | |
| 3. | Lord of the Rings | |
| 4. | Troy | |
| 5. | Spiderman 2 | |
| 6. | Shrek 2 | |
| 7. | Kill Bill | |
| 8. | Van Helsing | |
| 9. | Finding Nemo | |
| 10. | Day After Tomorrow |
Top News Searches
| 1. | Iraq |
| 2. | John Kerry |
| 3. | Hurricane Ivan |
| 4. | President Bush |
| 5. | Scott Peterson Trial |
| 6. | Gay Marriage |
| 7. | Abu Ghraib |
| 8. | Bill Clinton |
| 9. | Hurricane Frances |
| 10. | Flu |
Top Reality Show Searches
| 1. | American Idol |
| 2. | Survivor |
| 3. | The Bachelor |
| 4. | America's Next Top Model |
| 5. | Big Brother |
| 6. | Amazing Race |
| 7. | Extreme Makeover |
| 8. | The Bachelorette |
| 9. | Trading Spaces |
| 10. | Average Joe |
Top Olympian Searches
| 1. | Michael Phelps |
| 2. | Carly Patterson |
| 3. | Jennie Finch |
| 4. | Misty May |
| 5. | Amanda Beard |
| 6. | Svetlana Khorkina |
| 7. | Ian Thorpe |
| 8. | Mia Hamm |
| 9. | Kerri Walsh |
| 10. | Logan Tom |
Top Music Searches
| 1. | Jessica Simpson |
| 2. | Britney Spears |
| 3. | Usher |
| 4. | Hilary Duff |
| 5. | Eminem |
| 6. | Beyonce |
| 7. | Christina Aguilera |
| 8. | Avril Lavigne |
| 9. | Linkin Park |
| 10. | Nelly |
Top Britney Spears Searches
Top Music Lyrics Searches
Top Auto Brand Searches
| 1. | Honda |
| 2. | Ford |
| 3. | BMW |
| 4. | Chevrolet |
| 5. | Dodge |
| 6. | Chrysler |
| 7. | Lexus |
| 8. | Jeep |
| 9. | Mercedes Benz |
| 10. | Volvo |
Top MLB Searches
| 1. | Boston Red Sox |
| 2. | New York Yankees |
| 3. | Chicago Cubs |
| 4. | Houston Astros |
| 5. | Atlanta Braves |
| 6. | Texas Rangers |
| 7. | St. Louis Cardinals |
| 8. | Baltimore Orioles |
| 9. | Detroit Tigers |
| 10. | Anaheim Angels |
As a South Sider, I am a little chagrined that the White Sox are not on the top 10. Then again, given Sosa - gate, maybe that's a good thing. Nah, they had a really mediocre year. I have been a cynical White Sox fan ever since they blew it in August of '76 when the team was in first place in August and just folded, melted away for no discernable reason. That's when I initiated my no emotional involvement in the White Sox until after the All Star Break rule, and then only if they had any kind of a chance. That is not the same thing as not watching or attending games. It just meant stepping back from living and dying on every pitch. In the long run this has turned out to be a healthy thing to do, much as I love the Sox.
Do I hate the Cubs? No. I have to much city spirit to do that. But as both of my grandfathers took great pains to explain to my brother and I. I was born a White Sox Fan and will die one, and that's all there is to it. No further discussion is needed. An article of faith only a few dozen steps below, well, I will avoid committing to print what I suspect what would be regarded as disrespectful to the faith, but insert your own major faith tenent here, then go a few dozen steps below that.
Top Diet Searches
| 1. | Weight Watchers |
| 2. | South Beach Diet |
| 3. | Atkins Diet |
| 4. | Slim Fast |
| 5. | Diet Pills |
| 6. | The Zone |
| 7. | Cabbage Soup Diet |
| 8. | Low Carb Diet |
| 9. | Mayo Clinic Diet |
| 10. | Subway Diet |
Top Movers
| January | Oscar Nominations |
| February | Janet Jackson Pictures |
| March | Cat Schwartz |
| April | Chiaki Kuriyama |
| May | Muntada Al-Ansar |
| June | MTV Movie Awards |
| July | Whoopi Goldberg |
| August | The Brown Bunny |
| September | Britney Spears Wedding |
| October | Christopher Reeve |
| November | Star Wars 3 Trailer |
Top Reality Show Personalities
| 1. | Paris Hilton |
| 2. | Clay Aiken |
| 3. | Kelly Clarkson |
| 4. | Nicole Richie |
| 5. | Ruben Studdard |
| 6. | Ryan Seacrest |
| 7. | Ozzy Osbourne |
| 8. | Kimberly Locke |
| 9. | Simon Cowell |
| 10. | Ryan Starr |
You have to wonder about some of these. Can they all be said to actually have personalities? Excluding Ozzy and Simon of course. Some of the names may not be at all recognizable to you, but they begin to make sense after you click on some of them. For example, I recognize 2,3,5,6 and 9 on the last list as being from American Idol which was number 1 on the Year's Top 10 Search. Nonetheless, some of them are totally unfamiliar to me.
The article which you can get to by clicking on the very first link in this story, not the one in the title, that gets you the overall results, explains some of who these people are. As for the rest, I guess that is what these pages are really about. Knowing who's hot and who is not.
Somehow, I don't think you'll see The Peter Files on this list before the end of the year. But you never know. If everyone who reads this post today does a Yahoo! search on the blog, that might be enough of an increase over the one search I did yesterday to make us a huge mover! LOL. Be sure to include the website address if you do. HO HO HO.
Well that's it for this post, hope it was interesting.
If so, feel free to use the very empty comments box!
Peter (;-8)>
===> We love comments about our posts good or bad!
Please make comments by clicking on the word "Comments"!
Click on the Envelope to forward posts to your friends! Thank you! The staff.
posted by The Peter Files Blog of Comedy : Wednesday, March 09, 2005
Home of the Best Doctor Who Podcast in Time and Space
0 Comments:
Post a Comment
<< Home
New Peter Files Blog Selected Comedy Videos!
Day By Day - - Copyright 2007 by Chris Muir, All Rights Reserved